ABOUT THIS COFFEE
Superior Blend is our flagship blend that started it all and still to this day it remains a much loved blend for its quality and consistency of flavour. For us it’s not just a blend. It is a project.
The quality always starts with the bean. A handpicked selection is chosen for this blend. We don’t believe sub-standard beans should ever exist, let alone be hidden in a blend. In fact, what most roasters have as a ‘special, one-off’, we use as the standard ingredient in our flagship Superior Blend and this will never change.
We’re all about consistency. And consistency is a tricky thing when you are dealing with an organic product. Coffee production is seasonal so we scour the globe all year round following harvest time. But as we all know, coffee can taste different from one hill to the next, let alone region to region and country to country.
We pride ourselves on our Superior Blend tasting consistent all year round, and spend a lot of time perfecting it. We quality control, taste and assess our Superior blend every day, 365 days a year. And often more than once a day. It’s imperative that our blend delivers on the Superior Blend flavour we’ve become known for.
The farms we select for the Superior Blend are leaders in the Specialty Coffee world for their regions. We’ve worked very closely with these partnerships over many years and most are exclusive to Campos Coffee in Australia. It’s a line-up to be incredibly proud of and the envy of roasters around the world.
We have zero tolerance for child labour, inhumane working conditions or unsustainable farming practices. In return for those we partner with, and who share our beliefs on good practices, we create greater rewards. Not just in premium payments for coffee, but also by supporting social projects and providing benefits to the communities behind the farms.